Michael O'Leary – Sharp & Entertaining Communication Style
There are people who like Ryanair boss Michael O’Leary. And there are plenty who don’t. Regardless of how he operates, I do admire the way he communicates. O’Leary pulls no punches. He wastes no words....
View ArticleOutsourcing Your Telemarketing Function – The Pros & Cons
These days, if you don’t fancy making your own appointments, or selling your products directly, you can hire someone to do it for you. While most of the companies I talk to prefer to directly recruit...
View ArticleHow To Land Your Dream Job
Simeon, a highly paid marketing director for one of Murdoch’s media publications, recently asked us for some help after missing out on a dream role at a rival publication. During our 2 hour meeting...
View ArticleThe DNA of a Naturally Successful Sales Pitch
The words ‘sales pitch’ are going out of fashion faster than a fading pop icon. A pitch is piled high with negative connotations, of high-pressure, pushy techniques that attempt to verbally beat...
View ArticleWords That Will Galvanise Your Sales Pitch (And Words That Won’t!)
So, you have a killer product and have researched your prospect thoroughly. You’re scrubbed up and looking your best and your breath is minty fresh. You are ready to deliver your sales pitch and know...
View Article3 Basics of a Top-Notch Sales Presentation
Everyone who is involved in business in some manner needs to have effective presentation skills to survive nowadays. Most presentation skills training sessions don’t focus on the unique needs of a...
View ArticleSales – One Place Where Robots Don’t Survive
There are too many robots in sales. With highly-scripted sales techniques, robots are less flexible, less effective, and less successful than friendly humans who focus on relationships. You can see...
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